Maximize your business with SCT
Sonoma County Tourism works with local businesses, chambers of commerce and visitors centers to make sure potential travelers hear about your business.
By working with Sonoma County Tourism, hospitality businesses enjoy the benefits of extensive sales and marketing programs dedicated to a positive return on investment and increasing overnight stays in Sonoma County. And most of these programs are offered free.
To learn more about each opportunity, click the links below.
- Provide your information here to, submit a special offer, post an event to the online calendar, submit a What’s New item and update your business listing.
- Come into our office for a PIP to tell us about your business
- Use the Official Sonoma County Logo in Your Marketing Materials
Also, be sure to
Paid Marketing Opportunities Include:Advertise in the Official Sonoma County Visitor’s Guide and Map
Co-op Advertising and Sales and Marketing Opportunities
Come into Our Office for a 'PIP'
Our Partner Information Programs (PIPs) are a great way for us to learn about your business.
PIPs are done monthly in the Sonoma County Tourism office on a designated day from 9AM-10:30AM. You will have the opportunity to talk about your business for 5 minutes, while our team will then have 5 minutes to ask questions.
To sign up for the next PIP, email Nicole Bradin, or leave a message at 707-522-5813.
Use the Official Sonoma County Logo in Your Marketing Materials
The "Sonoma County" brandmark was created as part of a branding campaign from the trio of Sonoma County Tourism, Vintners, and Winegrowers to increase recognition of Sonoma County as a place with premium visitor experiences, world-class wines, and abundant agriculture.
Tourism-, winemaking-, and agriculture-related businesses are encouraged to adopt the brandmark and use it within the licensing guidelines to promote the genuine, authentic, and independent nature of Sonoma County's brand.
Your company or organization can join other Sonoma County businesses using the brandmark for free to promote their ties to the Sonoma County brand, including: Santa Rosa Convention and Visitors Bureau, Fairfield Inn and Suites Sebastopol, Sonoma Canopy Tours, Osmosis Day Spa Sanctuary, Sonoma County Regional Parks, TWG BBQ Sauce, Costeaux Bakery, Woody's Wine Tours and more.
To apply to use the brandmark, and for more information about the process, please email Marketing or call 707-522-5815.
Please don't take these brandmarks - these are samples only.
We will send you the real ones once you fill out the short application and you get approved.
Non-Profits: Apply for the Community Investment Program
Funds from the transient occupancy tax collected by the County of Sonoma are available to private non-profit organizations to promote cultural, historical preservation, and other activities that enhance tourism and industry, and/or local community events that encourage a sense of community.
Funds are also available for local chambers of commerce and visitors centers as well as various community impacts resulting from tourism.
In addition, the Community Investment Fund Program also provides funds for county department activities including, but not limited to, education and promotion of Sonoma County, and recreational opportunities provided to both citizens of and visitors to Sonoma County.
This program is not part of Sonoma County Tourism Bureau, a private, non-governmental organization.
For more information on the County of Sonoma's Community Investment program, include application guidelines and deadlines, please visit the Sonoma County Community Investment Program on the County of Sonoma website.