Sonoma County Tourism

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Outdoor Writers Association of California returns to Sonoma County

Sonoma County, CA –  The Outdoor Writers Association of California (OWAC) has returned to Sonoma County for the first time since 2005.

The meeting, which runs May 7 through May 9, 2018, will be held at the Flamingo Resort in Santa Rosa as well as out and about in  local parks, beaches and outdoor venues.

OWAC is a non-profit association of media professionals who communicate the vast array of outdoor recreational opportunities and related issues in California and the surrounding western region.

The membership includes newspaper and magazine staffers, freelance writers, book authors, radio broadcasters, video producers, editors, photographers, artists, lecturers and information officers.

“We are definitely excited to be coming to Sonoma County,' said Bob Semerau, Executive Director of OWAC. “What strikes me is the diversity of the area – we can go ocean fishing, do some hikes and tours, see the Safari Tour, go hot air ballooning – it's going to be a wonderful experience.'

Birgitt Vaughan, public relations manager for Sonoma County Tourism, has been working on the conference for several months, part of an overall concerted effort to get the word out the Sonoma County is open for business and ready to expect visitors.

The OWAC conference happens to coincide with the first ever Outdoors Month in Sonoma County, part of an Economic Development Board-led initiative to assist businesses in the outdoors and leisure categories as well as raise awareness of Sonoma County for outdoor recreation. Sonoma County Tourism has partnered with the EDB on promoting the month with special deals on the website and blogs detailing how and where to get outside.

“This will be an excellent conference,' said Vaughan. “Not only will they be learning from their peers during the meeting but they will also get out and explore Sonoma County during excursions like hikes at Shiloh Ranch Regional Park, visits to the Westside Water Education Center, fishing at the Sonoma Coast and zip-lining through the redwoods.'

OWAC has 130 members- writers, photographers, radio personalities and film makers.

“The goal of OWAC is to share with others the experience of the outdoors. That very reason is why we chose Sonoma County, to share what we see after the fires and the natural beauty,' noted Semerau.


Media contacts:

Birgitt Vaughan
Public Relations Manager
Sonoma County Tourism
[email protected]

Robert Semerau
OWAC Executive Director
[email protected]