Sonoma County Now is your guide for trending travel news and insider tips to Sonoma County.  With leisure travel returning to Sonoma County, we're thrilled to welcome you back. Discover one of California's top food and wine destinations, home to more than 425 wineries, towering redwoods, 55 miles of rugged Pacific coastline, inviting towns. Life Opens Up in Sonoma County.

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FeBREWary App Goal Badge

This Month's Featured App Goal: Cheers to FeBREWary and Sonoma County's month-long celebration of all things beer! Hop on our app and get the thirst-quenching and limited beer badge.

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Featured Trip Ideas

handmade pizza at Glen Ellen Star
Trip Itineraries

As a Sonoma local, I’ve had the pleasure of experiencing Sonoma County’s finest offerings and generally end up with the…

Downtown Petaluma, Crossing Street
Hotels

Many of Sonoma County’s quintessential Wine Country towns feature bustling town squares and plazas, surrounded by world-class dining, wine tasting,…

Santa Rosa Visitor Center
General

SONOMA COUNTY, CA (January 25, 2024) Sonoma County Tourism (SCT) has announced grants totaling up to $98,215 to support 13…

Movie Prop Car On Display at Francis Ford Coppola Winery in Occidental
Activities

As you meander the wee 60-yard block of downtown, strolling its wooden sidewalks past 19th-century, false-front buildings, you’ll feel as…

outside view of Astro hotel in santa rosa CA
Arts & Culture

Sonoma County is not a secret, but one of the county capital’s most culturally alive neighborhoods is almost hiding in…

Winter scenery at Luther Burbank in Sebastopol CA
Outdoor Activities

Lush greenery, foggy coastlines, seasonal harvests and unique wildlife sightings – Sonoma County in winter is a place where visitors…

Hot air balloon ride in sonoma county
Sightseeing & Tours

Without a doubt, Wine Country is one of the world’s most breathtaking regions to travel through whether you are looking…

Girls Getaway in Sonoma County
Food & Wine

Winter might be considered the off-season for many of the world’s hottest travel destinations, but a Wine Country visit between…

Wine tasting at sunset.
Outdoor/Nature

Fall is a busy time in Sonoma County. Plan ahead with our weekend-by-weekend, month-by-month collection of popular experiences — from…

Farmhouse Inn exterior
Food & Wine

From Ben Affleck and Gwyneth Paltrow to Justin and Hailey Bieber, you may bump into a few celebrities at Sonoma…

Explore Sonoma County

We invite travelers to open up and experience the subtleties of visiting one of the most stunning corners of America. This couldn't be truer now, as life, and travel, opens up.

The Artisans of Sonoma County

The best way to explore Sonoma is biking through the vineyards and farmlands. It lets you slow down and appreciate the rolling hills of the wine country. Our host Kati joined Getaway Adventures for a Sip and Cycle excursion with stops along for tastings. Each step of the winemaking process becomes a deeper connection to the land. Join us!