Terms and Conditions for Sonoma County Super Bowl City Sweepstakes

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Terms and Conditions for Sonoma County Super Bowl City Sweepstakes

Sonoma County Super Bowl City Tasting Lounge WINE COUNTRY SWEEPSTAKES



No purchase necessary to enter, PLAY OR WIN. A purchase will not improve your chances of winning.

ELIGIBILITY: The Sonoma County Super Bowl City Tasting Lounge Wine Country Sweepstakes at the Super Bowl City fan village in San Francisco, California (the “Sweepstakes”) is open only to eligible individuals who, as of the date of entry, are legal residents of and residing in the fifty (50) United States (including the District of Columbia), who are 21 years of age or older, and who have reached the age of majority in their state of residence. Employees of Sonoma County Tourism, (“Sonoma County” and “Sponsor”), Sonoma County Vintners, (“Sonoma County” and “Sponsor”), Sonoma County Growers (“Sonoma County” and “Sponsor”), NFL Host Committee, (“NFL Host Committee” and “Sponsor”), and GMR Marketing LLC (“GMR” and “Administrator”), (Released Parties) and their respective parent companies, affiliates, dealerships, promotion and other vendor agencies involved in this Sweepstakes, as well as the immediate family members (spouse, parents, siblings and children) and household members of each such employee, are not eligible to enter or win. Void where prohibited or restricted by law. Sweepstakes is subject to all applicable federal, state, and local laws and regulations.

Registration Period to obtain Fan Mobile Pass for Super Bowl City: Registration begins at 9:00 a.m. Pacific Standard Time (“PST”) on November 11, 2016 and ends at 2:00 p.m. PST on February 7, 2016 (hereafter, “Registration Period”).

SWEEPSTAKES PERIOD:  Sweepstakes Period is held during the operating hours of the Sonoma County Super Bowl City Tasting Event taking place at Super Bowl City in San Francisco, CA (hereafter, “Event”) between 11:00 a.m. PST on January 30, 2016 and 3:00 p.m. PST on February 7, 2016 (hereafter, “Sweepstakes Period”).

HOW TO ENTER:  Register for Fan Mobile Pass and visit the Sonoma County Super Bowl City Tasting Lounge which is free-to-the-public to scan your registered badge during the Sweepstakes Period to earn one (1) entry into the Sweepstakes.

First, you must obtain Fan Mobile Pass (QR code) at no cost in one (1) of the following two (2) ways:

  1. Register online or via the mobile app, visit www.nfl.com/fanmobilepass or download the Road to 50 app and follow the prompts to complete and submit the Registration Form in order to obtain Fan Mobile Pass. Fan Mobile Pass will immediately be sent to entrant via e-mail during the registration process. Such entrants will be required to bring their Fan Mobile Pass with them (either a printout form or the electronic version) to the participating event during the Event Period. Fan Mobile Pass connected to Event tickets obtained via unauthorized methods, alternate websites or made with lost, stolen or fraudulent credit or charge cards are void, OR
  2. Register at the Event, visit a Sonoma County Brand Ambassador at the Sonoma County Super Bowl City Tasting Lounge during the Sweepstakes Period and complete the Registration Form on the free available tablet. Upon completion, a Sonoma County Brand Ambassador will provide entrant with a physical Fan Mobile Pass card (while supplies last). The availability to access a Sonoma County Brand Ambassador, a device and/or submit a registration form or receive a Fan Mobile Pass card will be on a first-come, first-serve basis and Sponsor does not guarantee the availability or the opportunity to submit a registration form or receive a Fan Mobile Pass card.

Message and data rates may apply for those obtaining their Fan Mobile Pass card. See your wireless provider for mobile device capabilities and fees.

Upon completion of registering, visit the Sonoma County Super Bowl City Tasting Lounge during the Sweepstakes Period and follow the prompts to scan your Fan Mobile Pass Card on the provided radio frequency identification tower (‘tap tower”) to earn one (1) entry into the Grand Prize Sweepstakes Drawing, the Daily Prize Drawing, and to see if you are an Hourly Instant-Win Prize Winner. If you have won an Hourly Instant-Win Prize you will receive the message “CONGRATULATIONS, YOU HAVE WON A PRIZE!” and you will receive your prize from a Sonoma County Super Bowl City Tasting Lounge representative. If you did not win a prize you will receive the message “SORRY YOU ARE NOT A WINNER THIS TIME”.  The Released Parties, and each of their respective agencies, affiliates, parents, subsidiaries and their promotional partners, sales representatives, distributors, directors, officers, employees, agents, assigns, and successors-in-interest and any advertising, promotion or other vendor agencies involved in this promotion are NOT responsible for any lost, late, or misdirected entries or the marketing or fulfillment of the Sweepstakes.

All entries, regardless of method, must be received by 3:00 p.m. PT on February 7, 2016 to be eligible. Limit one (1) entry per person, per day, during the Sweepstakes Period for the Grand Prize Drawing, Daily Prize Drawing, and Hourly Prize Drawing. Daily Prize and Hourly Prize Entries will not roll over to subsequent days/hours.  Subsequent entries from the same eligible individual will be automatically disqualified from the Sweepstakes. All entries become the exclusive property of the Sponsor and will not be acknowledged or returned.The use of script, macro or automated devices (or any other devices intended to automate or subvert any aspect of entry) to enter the Sweepstakes is prohibited and any entry through such means and any entry that is deemed to be ineligible (at Sponsor’s sole discretion and in accordance with these Official Rules) are void. In the event of a dispute as to the identity of an entrant based on the e-mail address submitted, entry will be awarded to the person named on the applicable entry (regardless of whether that is the name of the authorized account holder of the email address from which said entry form was submitted), provided such individual is eligible according to these Official Rules. Entry, via the Fan Mobile Pass Card method, will be awarded to the owner of the Fan Mobile Pass Card who is identified as the person named on the registration form.

Any attempt by any person to obtain more than the stated number of entries will void all of that person’s entries and that person will be disqualified. Released Parties and their affiliates are not responsible for lost, late or misdirected entries.


One hundred fifty six (156) Instant-Win Prizes (Two (2) Instant-Win Prize winners per hour during the Sweepstakes Period): One (1) Canvas Tote (Canvas Tote make, model, manufacturer and all other aspects of the Canvas Tote are at the sole direction Sponsor). The Approximate Retail Value (“ARV) of each Hourly Instant-Win Prize is $10.

Nine (9) Daily Prizes (One (1) Daily Prize winner per day during the Sweepstakes Period): One (1) Canvas Tote (Canvas Tote make, model, manufacturer and all other aspects of the Canvas Tote are at the sole direction Sponsor). The ARV of each Daily Prize is $10.

One (1) Grand Prize: The Grand Prize winner will receive a Sonoma County, California Experience for Grand Prize winner and one (1) guest. Prize consists of two (2) tickets to attend a Sonoma County event for the winner and one (1) guest (tickets to be determined at the sole discretion of the Sponsor); one (1) Gift Certificate from a Sonoma County Hotel for a two-night stay (Hotel selected at the discretion of the Sponsor); and one (1) $1,200 corporate check to the winner only, intended to be used for transportation and spending money. The ARV of the Grand Prize is $2,500.

The ARV of all prizes combined is $4,150.

Grand Prize winner must contact the Sponsor and use the Experience by February 15, 2017, or the Grand Prize winner shall forfeit the prize in its entirety and an alternate winner will be selected, time permitting. Hotel Gift Certificate and event tickets will be arranged by the Sponsor, in its sole discretion, and are subject to availability and/or change.

Prizes are not redeemable for cash. No substitution, transfer, or assignment of prize permitted, except that Sponsor reserves the right to substitute a prize of equal or greater value. Any and all federal, state, and local taxes related to a prizeare solely the responsibility of the winner and Sponsor will comply with all tax reporting requirements. All other expenses not specified as part of prize description are solely the winner’s responsibility.

GRAND AND DAILY PRIZE WINNERS SELECTION AND NOTIFICATION: The potential Grand and Daily Prize winners will be selected in a random drawing on or about February 15, 2016 in accordance with these Official Rules on Sponsor’s behalf by GMR, an independent organization. The potential Grand Prize winner will be notified by e-mail/phone to the e-mail address/daytime phone number provided by the potential Prize winner during the registration process on or about February 16, 2016 by GMR. The potential Grand Prize winner must complete, sign, and return the presented affidavit of eligibility, liability release, publicity release, and appropriate tax documents (the “Documents”) within seven (7) calendar days of delivery of the Documents, or the prize will be forfeited in its entirety. The potential Daily Prize winners will receive their prize 4 to 6 weeks from the Drawing Date to the mailing address associated with each Daily Prize winner’s registration form they completed prior to obtaining their Fan Mobile Pass. No prior notification necessary for the Daily Prize winners. Failure to oblige will result in disqualification. Sponsor reserves the right, in its sole discretion, to disqualify a potential Grand and Daily Prize winner for any of the following reasons:  (a) non-compliance with these Official Rules; (b) in the event that a Prize notification is returned as undeliverable or prize is declined; (c) information showing that the Entry was defective or failed to comply with these Official Rules and randomly select an alternate potential Prize winners, time permitting. Return of any prize or prize notification as undeliverable or failure to accept any prize within the specified time period may, in the Sponsor’s sole discretion, result in disqualification and forfeiture of prize. Upon prize forfeiture, no compensation will be given.

GENERAL CONDITIONS: If for any reason the Sweepstakes, including the online portion, is not capable of running as planned, including disruptions caused by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, fire, flood, epidemic, earthquake, explosion, labor dispute or strike, act of God or public enemy, satellite or equipment failure, riot or civil disturbance, war (declared or undeclared), terrorist threat or activity, or any federal, state or local government law, order or regulation, order of any court or jurisdiction, or any other cause that corrupts, affects or compromises the administration, security, fairness, integrity, proper conduct or intended play of the Sweepstakes (each a “Force Majeure” event), Sponsor reserves the right at its sole discretion to disqualify any individual Sponsor deems responsible and Sponsor further reserves the right to cancel or terminate the Sweepstakes (or portion thereof). In the event the Sweepstakes is cancelled or terminated as a result of a Force Majeure event, Sponsor reserves the right to select the potential winners in a random drawing from among all eligible entries received up to time of such event. Sponsor assumes no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications failure, theft, destruction or unauthorized access to, or alteration of, entries, including any erroneous appearance of qualification for a prize. Sponsor is not responsible for any problem or technical malfunction of any telephone network or lines, computer online systems, cable, satellite, servers, network or Internet service provider (ISP), computer equipment, software, failure of any entry to be received by Sponsor due to technical problem or traffic, congestion on the internet or at any web site, or any combination thereof, including any injury or damage to participant's or any other person's computer related to or resulting from participation or downloading any materials in this Sweepstakes. WARNING: ANY ATTEMPT BY ANY PERSON TO DELIBERATELY DAMAGE ANY WEB SITE OR UNDERMINE THE LEGITIMATE OPERATION OF THIS SWEEPSTAKES IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES AND OTHER REMEDIES (INCLUDING ATTORNEYS’ FEES) FROM ANY SUCH PERSON TO THE FULLEST EXTENT PERMITTED BY LAW. Sweepstakes entries generated by a script, macro or other mechanical or automated means and entries made by any means which subvert the entry process are ineligible and will be disqualified. In the event of dispute as to the identity or eligibility of a winner based on a email account, the winning entry will be declared made by the “Authorized Account Holder” email account submitted at the time of the entry.  The Authorized Account Holder is the natural person who is assigned to the email address.

ADDITIONAL TERMS: By entering, entrant agrees to accept and abide by these Official Rules and agrees that any dispute with regard to the conduct of this Sweepstakes, rule interpretation or award of prize, shall be resolved by GMR and/or Sponsor, whose decision shall be binding and final.  By entering, entrant agrees to be notified using the contact information provided in the entrant’s Entry by the Sponsor and/or GMR for the purposes of the administration of this Sweepstakes. By participating, entrant agrees to release and hold harmless the Released Parties from any injury, loss or damage to person, including death or property damage due in-whole or in-part, directly or indirectly to the acceptance, use, or misuse of a prize (including any travel/activity related thereto), participation in any Sweepstakes-related activity, or participation in the Sweepstakes.  Sponsor is not responsible for any typographical, printing, or other error in the printing of these Official Rules, or any network, computer, mechanical, electronic, human or other errors or problems in connection with this Sweepstakes, including, without limitation, any errors or problems which may occur in connection with the administration of the Sweepstakes, the processing of entries or emails, or in the announcement of prizes, including such error that may give an erroneous indication that a prize has been won. All entries become the property of the Sponsor and are not returnable.

GOVERNING LAW; VENUE; DISPUTES: This Promotion and the rights and obligations of each Sponsor and participants will be governed by and controlled by the laws of the State of California, applicable to contracts made and performed therein without reference to the applicable choice of law provisions.  Any and all disputes, claims, and causes of action arising out of or connected with the Promotion, or any benefits received, or the administration of the Promotion not resolved through internal adjudication shall be resolved individually, without resort to any form of class action, and exclusively by arbitration, to take place in the State of California pursuant to the Rules of the American Arbitration Association, then effective. Any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with participating in the Promotion and in no event shall Entrant by entitled to receive attorneys’ fees or other legal costs. Under no circumstances will an Entrant be permitted to obtain awards for and Entrants hereby waive all right to claim punitive, incidental, and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.   

WINNER’S LIST: The name of the Grand and Daily Prize winners may be obtained by sending a self-addressed, stamped envelope postmarked by March 28, 2016 to: Sonoma County Super Bowl City Tasting Lounge Wine Country Sweepstakes Winner’s List, Attn: Promotions Department, 5000 South Towne Drive, New Berlin, WI 53151.

Sponsored by Sonoma County, 3637 Westwind Blvd., Santa Rosa, CA 95403.

Administrator:GMR Marketing LLC, 5000 South Towne Drive, New Berlin, WI  53151.