Coppola winery introduces canned Pinot Noir
Sonoma County’s Francis Ford Coppola Winery recently launched its first canned premium red wine with its 2017 Francis Coppola Diamond Collection Pinot Noir.
The winery began producing canned wine in 2002, and in 2004 launched the canned wine category with the debut of the stylish Sofia Minis in an effort to make premium wine more convenient. During the last decade, the canned wine category has grown rapidly into a phenomenon as consumers flocked to this option for portability and ease.
Coppola’s newest canned wine builds on the success of last summer's launch of three high-quality canned white wines — Chardonnay, Pinot Grigio, and Sauvignon Blanc. From the Monterey wine appellation, the canned Pinot Noir is well balanced and food friendly. The Pinot Noir cans are available in a portable and lightweight four-pack that is environmentally friendly and recyclable.