When you’re shopping in Sonoma County, you’ll find everything from high-end outlets to small boutiques, winery gift shops, and country stores. Each town has something unique to offer: Petaluma Premium OutletsSanta Rosa Plaza Shopping Mall, fine boutiques in Sonoma and Healdsburg, and eclectic stores in Guerneville and Windsor.

Whether you’re looking for that one-of-a-kind gift or a fabulous wine country souvenir, you’ll find it where Life Opens Up.

Featured Trip Ideas

Corner 103 Tasting Room in Downtown Sonoma
Food & Wine

Looking to support Black-owned businesses in Sonoma County this Black History Month and throughout the rest of the year? From…

Activities

From beer gardens and night clubs to secondhand shops, here’s a locals’ guide to the best places for 20-somethings in Sonoma…

Activities

Travel website Only In Your State has named “the best, most lively main streets in Northern California” and two local…

Activities

Is there someone in your life who is a craft spirit lover or aspiring spirit connoisseur?  Look no further than…

Activities

From artisan soap and orchard-to-bottle olive oils and vinegars to fine art and handcrafted wine-barrel furniture, these made-in-Sonoma County artisanal…

Locally Grown

Full Bloom Flower Farm’s Hedda Brorstrom nurtures flowers from seedling to vase. Her chemical- free farming mission necessitates a hyper…

Activities

Sonoma County is a hub for small, locally owned, sustainable businesses that sell products that are good for you and…

Shopping

Making your holiday gift-shopping list? If you want to focus on products that are sustainably made, fair trade, and/or locally…

Activities

Here in Sonoma County, laid-back luxury meets a deep commitment to the tenets of sustainability — supporting a healthy economy, society,…

Food & Wine

Sonoma County is home to an emerging group of artisan chocolatiers who are making small-batch chocolates with a Wine Country…

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