Head West Marketplace welcomes street vendors at The Barlow in Sebastopol

Whether you’re looking for quaint or quirky, simple or sophisticated — Sonoma County’s charming downtowns are chock full of locally owned boutiques. Browse one-of-a-kind finds, hunt for bargains, and discover handcrafted goods that speak to you at these Sonoma Wine Country shopping destinations.

Shop in Petaluma

Don’t miss Petaluma’s antiques, boutiques, and unique shopping downtown. Stroll along the Petaluma River and find a local café for a bite. The ornate buildings in the downtown district earned this destination a place on the national historic register.

People walk next to victorian buildings with their dog
Downtown Petaluma, California, is lined with fun shops to browse.

Petaluma Village Premium Outlets

A must for the shopper looking for designer outlet stores like Tommy Hilfiger, Ann Taylor, BCBG Max Azria, and Nike. Groups of 15 or more can book a tour and get a VIP coupon book upon arrival.

Shop in Sebastopol

Charming and walkable downtown Sebastopol offers an eclectic mix of unique shops with crafts, clothing, books, housewares, New Age items, toys, art, and plenty of restaurants and pubs. Keep an eye out around town for fun sculptures created from recycled materials, or grab a coffee and stroll an outdoor collection of these whimsical art pieces along Florence Avenue.

Colorful shops line the main street
Main Street in Sebastopol, California, offers a mix of shopping options.

The Barlow

This 12.5-acre industrial park features restaurants, wineries, breweries, shops, and galleries. Many of these businesses make their products onsite, letting you watch the production process while you sip, nibble, and browse.

Shop in Bodega and Bodega Bay

Load up on crave-able salt-water taffy, colorful kites, or even surfing gear in Bodega and Bodega Bay. With wine tasting, fresh seafood, and the iconic scenery that inspired Alfred Hitchcock’s movie masterpiece “The Birds” — there’s a little something for everyone.

The Artisan’s Co-Op gallery in Bodega, California, showcases local art and crafts from local artists.

Artisan’s Co-Op Gallery, Bodega

Featuring the artwork of more than 50 local artisans, shoppers can find unique pieces in leather and wool, crocheted wearables and handmade jewelry. Each room in the gallery is filled with surprises, from hand-tooled leather bags and sheepskin slippers to sand-dollar earrings and other gifts — a remembrance of your visit to where Hitchcock’s  film “The Birds” was made.

Candy & Kites, Bodega Bay

This fun stop has the largest selection of sport kites and single-line kites on the North Coast. The shop also sells flags, windsocks, toys, books, gourmet salt water taffy, novelty candy, and much more.

Shop in Duncans Mills

Duncans Mills is a shopper’s delight, with a wonderful mix of specialty shops, galleries, fine antiques, and delicious eateries.

The exterior of the rustic shop says Country Stores
Pig Alley is a destination stop in Duncans Mills, California.

Pig Alley

Established in 1977, Pig Alley has grown into a destination stop for its impressive collection of artisan ware like beautifully crafted wooden watches, leather or vegan wallets, pet toys, and colorful hand-warmer mugs.

More shopping favorites in Duncans Mills:

Shop in Windsor

Windsor’s Town Green and the greater downtown area offer small-town charm with places to eat and shop for Sonoma Wine Country gifts, books, flowers, and old-time candy.

The town green is lined with shops
Atrellis Flower and Gift Shop in Windsor, California.

Atrellis Flower and Gift Shop

In the heart of Windsor, Atrellis offers unique gifts, home goods, and one-of-a-kind floral design. 

More shopping favorites in Windsor:

Shop in Santa Rosa

Santa Rosa is a great place to explore all kinds of Sonoma shopping. Its thriving downtown boasts four distinct shopping districts and a comfortable, inviting atmosphere.

Shops line the streets under blooming trees
Santa Rosa, California’s Historic Railroad Square, has an array of shops to browse.

Historic Railroad Square 

Santa Rosa’s Historic Railroad Square is home to coffee shops, restaurants, antique stores, and the former railroad depot — now a fascinating visitors center. Don’t miss these fun places to shop in Santa Rosa’s Railroad Square:

A sign for the shopping center has a wavy design
Montgomery Village Shopping Center is another shopping destination in Santa Rosa, California.

Montgomery Village

Montgomery Village is another Santa Rosa shopping hot spot where you’ll find upscale boutiques, restaurants, and cafes. Don’t miss Sonoma Outfitters, which specializes in outdoor equipment, outdoor clothing, footwear, and travel gear for more than 30 years.

Coddingtown

Coddingtown Center in Santa Rosa covers all your bases with home goods, fashion, gifts, delicious food, and everything in between. Expect to find popular shops like Nordstrom’s Rack, Macy’s, and Target. Refuel with a delicious bite at Whole Foods and Sea Noodle Bar.

Courthouse Square

With its lively hustle and bustle, Courthouse Square is a happening spot in Santa Rosa, day or night. For a memorable weekend, stay the night at the excellent four-star boutique Hotel E.

Shopping favorites in Santa Rosa’s Courthouse Square:

Shop Sonoma County Wineries and Country Stores

Don’t forget — most Sonoma County wineries have well-stocked gift shops with artisan wares, souvenirs, and gourmet goodies to take home. A visit wouldn’t be complete without stopping at a country store for locally-made jams, sauces, and gifts. Here are a few wiery gift shops not to miss:

Each of these Sonoma County shopping destinations is uniquely charming, with its own collection of shops, restaurants, coffee shops, brew pubs, and wineries, to make exploring Sonoma Wine Country so much fun.

Places Mentioned

You Might Also Like

Activities

From beer gardens and night clubs to secondhand shops, here’s a locals’ guide to the best places for 20-somethings in Sonoma…

Activities

Travel website Only In Your State has named “the best, most lively main streets in Northern California” and two local…

Distillery

Is there someone in your life who is a craft spirit lover or aspiring spirit connoisseur?  Look no further than…

Shopping

From artisan soap and orchard-to-bottle olive oils and vinegars to fine art and handcrafted wine-barrel furniture, these made-in-Sonoma County artisanal…

Locally Grown

Full Bloom Flower Farm’s Hedda Brorstrom nurtures flowers from seedling to vase. Her chemical- free farming mission necessitates a hyper…

Shopping

Sonoma County is a hub for small, locally owned, sustainable businesses that sell products that are good for you and…

Shopping

Making your holiday gift-shopping list? If you want to focus on products that are sustainably made, fair trade, and/or locally…

Activities

Here in Sonoma County, laid-back luxury meets a deep commitment to the tenets of sustainability — supporting a healthy economy, society,…

Food & Wine

Sonoma County is home to an emerging group of artisan chocolatiers who are making small-batch chocolates with a Wine Country…

Farm/Farmers Market

You can plan an extra special holiday this year by shopping along Sonoma County Farm Trails, as farmers and producers…

Activities

You know that feeling winter brings along with it? The dimming light, the disappearance of greenery, the sudden desire to…

Holidays

‘Tis the holiday season! Include Sonoma County in your holiday celebrations by giving gifts of amazing local experiences — from…

Food & Wine

Give the gift of Sonoma County with a membership to a seasonal subscription box from local artisans that just keeps on…

Shopping

Browse exclusive cookware and gourmet gadgets, learn new cooking techniques, shop for home furnishings in a home-like setting, and get…

Shopping

When you visit downtown Sebastopol in western Sonoma County, you’ll get a small town, main street kind of experience—and a…

Holidays

Blink, and before you know it, the holidays will be here again. The season comes with the joy of giving…

Shopping

Many out-of-town visitors to Sonoma County are unaware that there’s an entire village of shops located within the city limits…

Luxury Travel

In Sonoma County, luxury is all about private moments spent enjoying the finer things in life. Sure, film stars and the international…

Shopping

Treasures await around the next bend as you wind your way from antique store to antique store along the back…

Arts & Culture

“History seems to be repeating itself”, says leather craftsperson Kerry Mitchell after reopening his Sebastopol business, Native Riders, following months…

THIS IS WINE COUNTRY.

Share your experience using #SonomaCounty or #LifeOpensUp