There are a variety of shopping choices in the town of Sonoma.

Whether you’re looking for quaint or quirky, simple or sophisticated, Sonoma County’s charming downtowns are chock full of locally owned boutiques. Experience the local energy, hunt for bargains, browse one-of-a-kind finds, and discover handcrafted goods that speak to you. For whatever your heart desires, these Sonoma shopping locations will tempt you to explore.

Shop in Petaluma

People walk next to victorian buildings with their dog
Downtown Petaluma is lined with shopping favorites.

Don’t miss Petaluma‘s iron-front buildings, which earned the downtown district a place on the national historic register. This area boasts antiques, boutiques, and unique shops. Stroll along the Petaluma River and find a local café for a quick bite. Suggested stops:

Military Antiques and Museum

The country’s largest retail military shop sells unique and vintage goods in a large space that you can browse museum-style!

Petaluma Village Premium Outlets

A must for the shopper looking for designer outlet stores like Tommy Hilfiger, Ann Taylor, BCBG Max Azria, and Nike. Groups of 15 or more can book a tour and get a VIP coupon book upon arrival.

Shop in Sebastopol

Colorful shops line the main street
Main Street in Sebastopol offers a mix of shopping options.

Charming and walkable downtown Sebastopol offers an eclectic mix of unique Sonoma shops with crafts, health food, clothing, books, housewares, New Age items, toys, art, and plenty of restaurants and pubs. Keep an eye out around town for fun and funky sculptures created from recycled materials, or grab a coffee and stroll an outdoor collection of these whimsical art pieces along Florence Avenue. Suggested shopping stops:

The Barlow 

This 12.5-acre industrial park features restaurants, wineries, breweries, shops, and galleries. Many of these businesses make their products onsite, letting you watch the production process while you sip, nibble, or browse.

Other suggested stops in Sebastopol:

Shop in Bodega and Bodega Bay

The Artisan’s Co-Op gallery in Bodega showcases local art and crafts from local artists.

Load up on crave-able salt-water taffy, colorful kites, or even surfing gear in Bodega and Bodega Bay. With wine tasting, fresh seafood, and the iconic scenery that inspired Alfred Hitchcock’s movie masterpiece “The Birds” – there’s a little something for everyone. Suggested stops:

Candy & Kites 

Is there a better combination? Candy & Kites in Bodega Bay is the largest selection of sport kites and single-line kites on the North Coast. The shop also sells flags, windsocks, toys, books, gourmet salt water taffy, and novelty candy.

Other suggested stops in Bodega and Bodega Bay:

Shop in Duncans Mills

The exterior of the rustic shop says Country Stores
Pig Alley is a destination stop in Duncans Mills.

Duncans Mills is a shopper’s delight, with a wonderful mix of specialty shops, galleries, fine antiques, and delicious eateries. Suggested stops:

Pig Alley 

Established in 1977, Pig Alley has grown into a destination stop for an impressive collection of artisan ware like beautifully crafted wooden watches, leather or vegan wallets, pet toys, and colorful hand-warmer mugs.

Other suggested stops in Duncans Mills:

Shop in Windsor

The town green is lined with shops
Atrellis Flower and Gift Shop

Windsor‘s Town Green and the greater downtown area offer small-town charm with places to eat and shop for Wine Country gifts, books, flowers, and old-time candy.

Atrellis Flower and Gift Shop

In the heart of Windsor, Atrellis offers unique gifts, home goods, and one-of-a-kind floral design. 

Other suggested stops in Windsor:

Shop in Santa Rosa

Shops line the streets under blooming trees
Santa Rosa’s Historic Railroad Square has an array of shops to browse.

Santa Rosa is a great place to explore all kinds of Sonoma shopping. Its thriving downtown boasts four distinct shopping districts and a comfortable, inviting atmosphere.

Historic Railroad Square 

Santa Rosa’s Historic Railroad Square is home to coffee shops, restaurants, antique stores, and the former railroad depot – now the visitors center.

Suggested stops in Santa Rosa’s Railroad Square:

A sign for the shopping center has a wavy design
Montgomery Village Shopping Center is another shopping destination in Santa Rosa.

Montgomery Village

Montgomery Village is another Santa Rosa shopping hot spot where you’ll find upscale boutiques, restaurants, and cafes. And don’t miss Sonoma Outfitters,Wine Country’s leading outdoor equipment and clothing store for more than 30 years. Sonoma Outfitters specializes in outdoor equipment, outdoor clothing, footwear, and travel accessories and gear.


Coddingtown Center in Santa Rosa covers all your Sonoma shopping bases with home goods, fashion, gifts, delicious food, and everything in between.

Suggested stops in Santa Rosa’s Coddingtown Center:

Courthouse Square

A cosmopolitan air radiates from the action around Courthouse Square – considered the heart of Santa Rosa. With all the hustle and bustle, it’s a happening spot in Santa Rosa, day or night. Make a weekend of it and stay over at the four-star boutique Hotel E.

Suggested stops in Santa Rosa’s Courthouse Square:

Shop Sonoma County Wineries and Country Stores

Don’t forget – most Sonoma County wineries have well-stocked gift shops with artisan wares, souvenirs, and gourmet goodies to take home. And Sonoma shopping wouldn’t be complete without stopping at a country store for locally made jams, sauces, and gifts.

Suggested Sonoma County winery gift shops and country stores:

Each town and area has its own unique character and collection of stores, restaurants, coffee shops, brew pubs, and wineries, so you can have fun discovering your Sonoma shopping favorites. The hard part will be which one to visit first.

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