Sonoma County Tourism Partner Communications:
Tourism Industry News & Resources (TINR) — Sent out bi-weekly, which exists to provide timely information on Sonoma County’s tourism and hospitality industry, along with resources to assist partners.
Additionally, Sonoma County Tourism will occasionally release Partner Alerts — which are reserved for breaking news like high wind advisories, Public Safety Power Shutoffs, or other pressing announcements that need to be communicated as quickly as possible.
Tourism Industry Performance & Insights (TIPI) — Sent out monthly, which provides Smith Travel Research (STR) hotel occupancy figures for Sonoma County; a summary of Destination Analysts' Travel Sentiment Report; weekly data analysis from SCT's Conrad Braganza, Senior Manager, Research
PR Coverage Report In The News - Sent out every couple of weeks. Positive travel stories about our destination are regularly published all around the globe, touting Sonoma County's genuine Wine Country experience.
Destination Sales and Travel Trade Newsletter - quarterly. Meetings and Travel industry newsletters sharing new developments and experiences in Sonoma County. The newsletter also includes booking incentives, calendar of events, and industry resources.
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