Press Releases

SONOMA COUNTY, CA (August 16, 2021) – Sonoma County Tourism (SCT) in partnership with Creative Sonoma, announced today the debut of the “Sonoma Sound,” the destination’s first-ever official soundtrack...

Harvest season has officially started in Sonoma County! Chardonnay grapes at peak ripeness are the first pick in from the vineyards. It marks an exciting season for vineyards, farmers and the many...

SONOMA COUNTY, CALIFORNIA — Frank Filice and Jean Paul Zapata have joined Sonoma County Tourism (SCT) in the roles of Director of Brand Marketing and Director of Business Development, respectively. As...

Summer in Sonoma County is filled with vibrant and immersive experiences as grape clusters gradually hang heavier on the vines. Celebrate the hot days and cool nights as gardens cover the area with...

Sonoma County Tourism has launched a new 2021 Wedding Guide full of the essential information needed to plan a unique, unforgettable celebration of love. Surrounded by towering redwoods, hundreds of...

Sonoma County, CA (June 4, 2021) – To help enhance the training of the county-wide hospitality workforce and elevate the visitor experience, Sonoma County Tourism (SCT) announced today the launch of...

Join us in welcoming this summer with open arms as fragrant purple rows of lavender pepper the Sonoma County landscape, representing a change of seasons as we look forward to the slow, relaxing days...

SONOMA COUNTY, CA (May, 28, 2021) – National Great Outdoors Month in June reminds us how nature can be a place for those seeking peace or adventure. With more than one million square miles of natural...

SANTA ROSA, CA (May 12, 2021) – As the summer travel season approaches, Sonoma County Tourism (SCT) is working with local organizations to ensure both visitors and the natural environment are...