Find out about Sonoma County's many new and changing tourism-related businesses, activities, and events by browsing through our selected What's New items! View and download our complete monthly round up press releases of all What's New items at a glance here.
Latest "What's New"
As winter settles in, Sonoma County’s landscape transforms into a wonderland with open skies and now dormant vineyards draped in dew-covered vines. Sonoma County wineries invite cozy indoor tastings, where visitors can savor world-class wines…
Sonoma County offers unique holiday experiences that transcend typical tourist destinations. Experience the inviting warmth of Sonoma Wine Country this winter season, where a variety of enchanting activities await to uplift your spirits. With stunning…
As fall colors start to emerge and cooler mornings take hold, Sonoma County invites visitors to immerse themselves in the harvest season. Renowned for our world-class wines, exceptional cuisine, and convivial hospitality, Sonoma County shines…
The summer season in Sonoma County peaks with veraison, the beginning of ripening, when wine grapes change their color and flavor as they mature on the vines, naturally sweetening along the way. This pivotal moment…
As the summer sun graces the Sonoma County sky, it ushers in longer days, and the landscape bursts to life as it shines on our coast, rivers, redwoods, vineyards, and valleys. Combined, they offer visitors…
Springtime in Sonoma County feeds the senses and invites visitors to embrace the explosion of growth and vibrant energy that permeates our landscapes. Whether exploring the Pacific coastline, traversing valleys, or venturing through trails among…
SONOMA COUNTY, CA (March 13, 2024) Springtime in Sonoma County bursts forth with vibrant hues of over 1,000 species of wildflowers and mustard grass creating a Superbloom-like landscape not just in the valleys but also…
Submit a What's New Item
If you are a Sonoma County business and would like to submit a What's New item for media to see, please submit here.
